Privacy policy

At Union Mercato, we value and respect your privacy. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you interact with our website (https://shop.unionmercato.com) and related services.

By using our website, you agree to the terms outlined in this Privacy Policy.

📑 Information We Collect

We may collect the following categories of personal data:

  1. Personal Identification Information

  • Name, billing and shipping address, phone number, email address.

  1. Payment Information

  • Payment details (processed securely through Shopify Payments, PayPal, or other trusted providers).

  • We do not store or directly access your full credit card or banking details.

  1. Order Information

  • Products purchased, order value, shipping preferences, and related transaction details.

  1. Marketing & Analytics Data

  • Data collected via cookies, pixels, and tracking technologies for advertising and analytics purposes.

  • Services include: Google Analytics, Meta (Facebook/Instagram) Pixel, Pinterest, Snapchat, Taboola, Outbrain, and other marketing platforms.

  1. Technical Data

  • Device information (IP address, browser type, operating system, referring URLs).

  • Website usage data (pages visited, time spent on site, clicks, and interactions).

🎯 How We Use Your Information

We use personal data only for legitimate business purposes, including:

  • Order Processing: To fulfill, ship, and manage your purchases.

  • Customer Support: To respond to inquiries, process returns, and provide after-sales service.

  • Payments: To process secure transactions via Shopify Payments, PayPal, and other gateways.

  • Marketing & Personalization: To send promotional emails, display targeted ads, and provide recommendations.

  • Analytics: To improve website performance, user experience, and product offerings.

  • Legal Compliance: To comply with applicable laws, regulations, and tax requirements.

📢 Marketing & Advertising

  • By subscribing to our newsletter or accepting marketing cookies, you may receive promotional communications via email, SMS, or targeted ads.

  • You can opt out at any time by clicking “unsubscribe” in our emails or adjusting your cookie preferences.

🍪 Cookies & Tracking Technologies

We use cookies and tracking tools to:

  • Remember your preferences and login sessions.

  • Analyze site traffic and performance.

  • Serve personalized advertising across platforms such as Google, Meta, Pinterest, Snapchat, Taboola, and Outbrain.

You can manage or disable cookies in your browser settings, although some features of the website may not function properly without them.

🔐 Data Storage & Security

  • Data is stored securely on Shopify’s servers and other trusted service providers.

  • We use encryption, firewalls, and secure protocols to protect your information.

  • Access to personal data is restricted to authorized personnel only.

🌍 International Data Transfers

As we operate internationally, your information may be transferred and processed outside of your country of residence. Where required, we implement safeguards to ensure compliance with GDPR and other relevant regulations.

⏳ Data Retention

  • We retain personal data only as long as necessary for the purposes described in this policy (e.g., fulfilling orders, complying with tax laws, resolving disputes).

  • Marketing data is retained until you withdraw consent or unsubscribe.

👤 Your Privacy Rights (GDPR)

If you are located in the European Economic Area (EEA) or other regions with similar data protection laws, you have the right to:

  • Access, correct, or delete your personal data.

  • Restrict or object to certain processing activities.

  • Withdraw consent to marketing communications.

  • Request data portability.

To exercise these rights, please contact us at support@unionmercato.com.

📩 Contact Us

If you have any questions about this Privacy Policy or how we handle your personal information, you can reach us at:

Union Mercato – operated by Wersus Partners LLC
📍 1908 Thomes Ave STE 12088, Cheyenne, WY 82001, United States
📩 support@unionmercato.com
📞 +1 (646) 980-4123

⚠️ This Privacy Policy may be updated periodically to reflect changes in our practices or legal requirements. Updates will be posted on this page with the revised effective date.